PR That Connects Your Brand With the Right Audiences

Swerve Strategic Marketing delivers expert media relations to help brands earn coverage, build credibility, and connect with key audiences across top US and Canadian outlets. Hire it on its own or as part of a wider program. Here’s how we work with brands.

PUBLIC RELATIONS CASE STUDY

Retro Rooftop Launch Spins Influencer Hype for Instax

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Public Relations Services

We research, refine, and execute targeted media strategies to secure impactful B2C, B2B, and trade coverage while building lasting media relationships.

We craft compelling story angles, develop press and thought-leadership content, and pitch to secure impactful media coverage, from features to gift guides.

We craft executive profiles, elevate clients as industry thought leaders, and provide expert media coaching to ensure their voice leads with impact.  

We build and manage strong relationships with media and influencers, coordinating collaborations that amplify brand visibility and drive meaningful engagement.

We plan and execute strategic PR for events and tradeshows, driving media coverage, influencer engagement, media line review appointments, and brand visibility before, during, and after the event.
 

We provide detailed reporting and campaign analysis to measure impact, track KPIs, measure ROI and value, and optimize future PR and marketing initiatives.

Industries we serve

We’ve spent more than fifteen years with brands that sell to families, parents and kids. That focus is why retailers, media and creators take our calls.

Launch programs for Playmobil, MGA Entertainment, Basic Fun, Hape and Tonies, from press to creators to retail.

PR, parent creators and expert voices for brands like Nanit and UPPAbaby Canada.

Review units, creators and retail timing for Tineco, Fujifilm and family gaming brands.

Sampling, creators and local media that get a product talked about the week it hits the shelf. 

Sell-through campaigns for retailers and for the brands on their shelves, EB Games Canada among them.

Launch programs for Swatch, Fujifilm Instax and home brands that sell on taste and timing.

More Public Relations Case Studies

Learn how our campaigns have elevated brands, captured media attention, and delivered real-world outcomes.