Jazwares is a global toy company that owns and licenses some of the most beloved brands-Squishables, AEW, Roblox, Pokemon, Cabbage Patch Kids and more. The breadth and depth of Jazwares lines is such that it markets its products to a broad range of target audiences, from children 3+ to adult collectors and everything in between, but with one common denominator-it is focused on marketing to families.
Swerve was the Jazwares Canada marketing agency of record from 2018 to 2023. During this time our team led public relations, events, activations and influencer marketing for every Jazwares brand.